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Consumer Choice

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$646.89
$646.89 - $646.89
$646.89
$497.61
$497.61 - $497.61
$497.61

Cariton Table Set

This occasional table set masters the art of simplicity. Bold, blocky profile is enriched with plank-effect styling and a textured grayish brown f...

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$646.89
$646.89 - $646.89
$646.89
$497.61
$497.61 - $497.61
$497.61
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$707.41
$707.41 - $707.41
$707.41
$544.16
$544.16 - $544.16
$544.16

Carynhurst End Table Set

Add a quaint touch of farmhouse style to your living area with this 2-piece end table set. Its beautifully distressed light gray finish enhances t...

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$707.41
$707.41 - $707.41
$707.41
$544.16
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$544.16
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$648.13 - $1,600.81
$648.13 - $1,600.81
$648.13
$498.56 - $1,231.39
$498.56 - $1,231.39
$498.56

Carynhurst Occasional Table Set

Unlock a quaint touch of farmhouse style and convenience in your living area with this occasional table set. Inspired by the rugged looks of antiq...

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$648.13 - $1,600.81
$648.13 - $1,600.81
$648.13
$498.56 - $1,231.39
$498.56 - $1,231.39
$498.56
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$425.14 - $538.60
$425.14 - $538.60
$425.14
$327.03 - $414.31
$327.03 - $414.31
$327.03

Alisdair Bed

This queen sleigh bed is the epitome of traditional decor. Its Louis Philippe-style moulding dates back to the mid-19th century, when furnishings ...

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$425.14 - $538.60
$425.14 - $538.60
$425.14
$327.03 - $414.31
$327.03 - $414.31
$327.03
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$845.73 - $961.82
$845.73 - $961.82
$845.73
$650.56 - $739.86
$650.56 - $739.86
$650.56

Wystfield Table Set

Double take. Sporting a two-tone finish that pairs a distressed vintage white with aged natural pine color, this occasional table set elevates the...

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$845.73 - $961.82
$845.73 - $961.82
$845.73
$650.56 - $739.86
$650.56 - $739.86
$650.56
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$1,083.34 - $1,315.52
$1,083.34 - $1,315.52
$1,083.34
$833.34 - $1,011.94
$833.34 - $1,011.94
$833.34

Wystfield Occasional Table Set

Double take. Sporting a two-tone finish, dual-sided lid design and expansive storage space, this occasional table set takes the art of rustic farm...

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$1,083.34 - $1,315.52
$1,083.34 - $1,315.52
$1,083.34
$833.34 - $1,011.94
$833.34 - $1,011.94
$833.34
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$475.23
$475.23 - $475.23
$475.23
$365.56
$365.56 - $365.56
$365.56

Wystfield End Table Set

Double take. Sporting a two-tone finish that pairs a distressed vintage white with aged natural pine color, this 2-piece chairside end table set e...

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$475.23
$475.23 - $475.23
$475.23
$365.56
$365.56 - $365.56
$365.56
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Wystfield Coffee Table image
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$608.11
$608.11 - $608.11
$608.11
$467.78
$467.78 - $467.78
$467.78

Wystfield Coffee Table

Double take. Sporting a two-tone finish, dual-sided lid design and expansive storage space, this square coffee table takes the art of rustic farmh...

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$608.11
$608.11 - $608.11
$608.11
$467.78
$467.78 - $467.78
$467.78
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Wystfield End Table image
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$353.70
$353.70 - $353.70
$353.70
$272.08
$272.08 - $272.08
$272.08

Wystfield End Table

Double take. Sporting a two-tone finish that pairs a distressed vintage white with aged natural pine color, this end table elevates the art of rus...

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$353.70
$353.70 - $353.70
$353.70
$272.08
$272.08 - $272.08
$272.08
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Wystfield Chairside End Table image
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$237.61
$237.61 - $237.61
$237.61
$182.78
$182.78 - $182.78
$182.78

Wystfield Chairside End Table

Double take. Sporting a two-tone finish that pairs a distressed vintage white with aged natural pine color, this chairside end table elevates the ...

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$237.61
$237.61 - $237.61
$237.61
$182.78
$182.78 - $182.78
$182.78
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Wynnlow TV Stand with Electric Fireplace image
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$752.28
$752.28 - $752.28
$752.28
$578.68
$578.68 - $578.68
$578.68

Wynnlow TV Stand with Electric Fireplace

This TV stand with LED fireplace insert is sure to win your heart with its daring designer take on country living. Its crisp, clean and minimalist...

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$752.28
$752.28 - $752.28
$752.28
$578.68
$578.68 - $578.68
$578.68
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Wynnlow Nightstand image
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$317.42
$317.42 - $317.42
$317.42
$244.17
$244.17 - $244.17
$244.17

Wynnlow Nightstand

This nightstand is sure to win your heart with its daring designer take on modern rustic. The nightstand’s crisp, clean and minimalist-chic profil...

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$317.42
$317.42 - $317.42
$317.42
$244.17
$244.17 - $244.17
$244.17
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Wynnlow Dresser and Mirror image
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$607.57
$607.57 - $607.57
$607.57
$467.36
$467.36 - $467.36
$467.36

Wynnlow Dresser and Mirror

This dresser and mirror set is sure to win your heart with its daring designer take on modern rustic. The dresser and mirror's crisp, clean and mi...

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$607.57
$607.57 - $607.57
$607.57
$467.36
$467.36 - $467.36
$467.36
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Wynnlow Dresser image
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$514.20
$514.20 - $514.20
$514.20
$395.54
$395.54 - $395.54
$395.54

Wynnlow Dresser

This dresser is sure to win your heart with its daring, designer take on modern rustic style. The dresser’s crisp, clean and minimalist-chic profi...

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$514.20
$514.20 - $514.20
$514.20
$395.54
$395.54 - $395.54
$395.54
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Wynnlow Crossbuck Bed image
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$363.39 - $784.23
$363.39 - $784.23
$363.39
$279.53 - $603.25
$279.53 - $603.25
$279.53

Wynnlow Crossbuck Bed

This queen crossbuck panel bed is sure to win your heart with its daring designer take on modern rustic. The bed’s crisp, clean and minimalist-chi...

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$363.39 - $784.23
$363.39 - $784.23
$363.39
$279.53 - $603.25
$279.53 - $603.25
$279.53
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Wynnlow Chest of Drawers image
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$514.20
$514.20 - $514.20
$514.20
$395.54
$395.54 - $395.54
$395.54

Wynnlow Chest of Drawers

This chest of drawers is sure to win your heart with its daring designer take on modern rustic. The bedroom chest’s crisp, clean and minimalist-ch...

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$514.20
$514.20 - $514.20
$514.20
$395.54
$395.54 - $395.54
$395.54
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$1,060.02 - $2,209.03
$1,060.02 - $2,209.03
$1,060.02
$815.40 - $1,699.25
$815.40 - $1,699.25
$815.40

Wynnlow Bedroom Set

This bedroom package is sure to win your heart with its daring designer take on modern rustic. The bed, mirror and dresser’s crisp, clean and mini...

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$1,060.02 - $2,209.03
$1,060.02 - $2,209.03
$1,060.02
$815.40 - $1,699.25
$815.40 - $1,699.25
$815.40
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$452.45 - $966.62
$452.45 - $966.62
$452.45
$348.04 - $743.55
$348.04 - $743.55
$348.04

Wynnlow Bed

This king panel bed is sure to win your heart with its daring, designer take on modern rustic. The bed’s crisp, clean and minimalist-chic profile ...

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$452.45 - $966.62
$452.45 - $966.62
$452.45
$348.04 - $743.55
$348.04 - $743.55
$348.04
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Wynnlow 63" TV Stand with Electric Fireplace image
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$929.29 - $960.88
$929.29 - $960.88
$929.29
$714.84 - $739.14
$714.84 - $739.14
$714.84

Wynnlow 63" TV Stand with Electric Fireplace

This TV stand with fireplace insert is sure to win your heart with its daring designer take on modern rustic. The stand’s crisp, clean and minimal...

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$929.29 - $960.88
$929.29 - $960.88
$929.29
$714.84 - $739.14
$714.84 - $739.14
$714.84
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Wynnlow 63" TV Stand image
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$481.16
$481.16 - $481.16
$481.16
$370.12
$370.12 - $370.12
$370.12

Wynnlow 63" TV Stand

This TV stand with fireplace option is sure to win your heart with its daring designer take on modern rustic. The stand’s crisp, clean and minimal...

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$481.16
$481.16 - $481.16
$481.16
$370.12
$370.12 - $370.12
$370.12
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Product image
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$1,177.25 - $1,838.47
$1,177.25 - $1,838.47
$1,177.25
$905.58 - $1,414.21
$905.58 - $1,414.21
$905.58

Wynnlow 4-Piece Entertainment Center with Electric Fireplace

This entertainment center with fireplace insert is sure to win your heart with its daring designer take on country living. Its crisp, clean and mi...

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$1,177.25 - $1,838.47
$1,177.25 - $1,838.47
$1,177.25
$905.58 - $1,414.21
$905.58 - $1,414.21
$905.58
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Product image
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$697.53 - $1,358.75
$697.53 - $1,358.75
$697.53
$536.56 - $1,045.19
$536.56 - $1,045.19
$536.56

Wynnlow 4-Piece Entertainment Center

This entertainment center is sure to win your heart with its daring designer take on modern rustic. Its crisp, clean and minimalist-chic profile i...

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$697.53 - $1,358.75
$697.53 - $1,358.75
$697.53
$536.56 - $1,045.19
$536.56 - $1,045.19
$536.56
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$463.94 - $728.23
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$463.94
$356.88 - $560.18
$356.88 - $560.18
$356.88

Woodanville Dining Set

Turn your eat-in kitchen or dining space into a cottage-chic retreat with this round, drop leaf dining table set. Two-tone finish serves up a doub...

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$463.94 - $728.23
$463.94 - $728.23
$463.94
$356.88 - $560.18
$356.88 - $560.18
$356.88
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Woodanville Dining Drop Leaf Table image
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$199.65
$199.65 - $199.65
$199.65
$153.58
$153.58 - $153.58
$153.58

Woodanville Dining Drop Leaf Table

Turn your eat-in kitchen or dining space into a cottage-chic retreat with this round drop leaf table. Two-tone finish serves up a double helping o...

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$199.65
$199.65 - $199.65
$199.65
$153.58
$153.58 - $153.58
$153.58
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Shop the Consumer Choice collection at NorCal Furniture in Santa Clara, CA. This curated collection highlights top-rated furniture picks across living room, bedroom, dining room, and more — pieces recognized for their combination of quality construction, everyday value, and on-trend style. If you're looking for furniture that has been vetted for comfort, durability, and customer satisfaction, the Consumer Choice collection is a great place to start. Whether you're furnishing a new home or refreshing a single room, these selections make shopping easier by narrowing the field to proven favorites. Browse sofas, bedroom sets, dining tables, accent pieces, and more from the collection. Visit our furniture showroom in Santa Clara to see Consumer Choice pieces on display, or browse the full collection online. Our team is here to help you find the right pieces for your home. Delivery and flexible financing are available throughout the Santa Clara, CA area. Financing options available.

Consumer Choice — Frequently Asked Questions

What is the Consumer Choice collection?

Consumer Choice gathers the pieces our customers love most at NorCal Furniture — the styles that get chosen, reviewed well, and reordered again and again. Think of it as a shortcut to our proven favorites.

Why should I shop Consumer Choice?

If you want something dependable without combing through the entire catalog, this is a great place to start — it's a curated shortlist of best-sellers from Ashley Furniture that have already won people over.

Do you deliver Consumer Choice items?

Yes. We deliver throughout our local service area — see our shipping & delivery policy for timelines and coverage, or contact us for a quote.

Can I finance a Consumer Choice purchase?

Yes. We offer financing options on qualifying purchases, often with promotional low- or no-interest plans.

Can I see these items in person?

Many of our most popular pieces are on display in the showroom, though the floor selection rotates. Please contact us to confirm a specific item is available to view before you visit.

What if my item arrives damaged?

Inspect it at delivery, note any damage on the paperwork, take photos, and contact us right away. We'll arrange a repair, replacement, or return under our return policy.

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